SEO Content Strategist · Web3 & Fintech

I turn your content into a discovery engine that compounds monthly.

I build SEO content systems for Web3, fintech, and creator brands that need organic traffic, not just posts. The kind that rank, convert, and keep working while you sleep.

See my work →Work with me

traffic growth in 4 months without ad spend

views from a single strategic content piece

monthly views with 1 follower, zero follows

first-page rankings for commercial keywords

Selected work

I'd rather show you than tell you.

Each case below tells the full story: the problem, what I did, and the result.

★ Case study 01 · Community Building

Built and Managed A 13-person Team To Achieve Content Goals

Most people write content. I built a room people actually show up to.

live session participants

How it went down

01 The Challenge

The Web3 space is drowning in noise.
Everyone's publishing content.
Nobody's building real engagement.
I watched brands spend thousands on articles that got clicks but zero community loyalty.

02 The Strategy

I stopped treating SEO like a keyword game and started treating it like community architecture.
Built content that answered the exact questions keeping Web3 newcomers up at night while leading and managing a 13-person Team.
Created spaces where lurkers became contributors.
Made showing up feel more valuable than scrolling past.

03 The Result

Went from actively recruiting team members to hosting meetings and ensuring team building and community in other to reach the goal.Built a named community that people reference by handle.
These aren't random attendees.
My content became the catalyst.
The community became the conversion.

SEO isn't about being found. It's about being worth finding again.

★ Case study 02 · Content Strategy

Planned 17 Pieces of Content in 72 Hours for a Fintech Launch

They needed an entire content ecosystem. I gave them a production line.

content pieces planned

content formats coordinated

100%

on-deadline delivery

How it went down

01 The Challenge

A fintech education platform had zero content and a hard launch deadline.
No strategy.
No structure.
No clue how to coordinate writers, designers, and social managers across multiple formats.

02 The Strategy

I built a content matrix that turned chaos into clarity.
Mapped 17 pieces across Instagram carousels, short form videos, long form content, and Twitter threads.
Assigned owners.
Set deadlines.

03 The Result

The team knew exactly what to create, when to ship it, and who owned each piece.
3 Instagram carousels with 5 to 8 slides each.
10 videos spanning educational, funny, and reveal formats.
3 Twitter threads and 3 carousel posts all ready to push when 11 videos went live.

Great content strategy is not about inspiration. It is about removing every excuse not to execute.

★ Case study 03 · Content Strategy

Turned Crypto Confusion Into 13 Viral Videos That Actually Educate

Most crypto content creators chase hype. I built a system that teaches.

scripted videos

content categories

platform formats

How it went down

01 The Challenge

Crypto content is either dumbed down fluff or incomprehensible jargon.
Beginners get lost in the first 30 seconds.
Advanced users tune out because nothing's new.
The space desperately needed content that actually moves people from confused to competent without making them feel stupid.

02 The Strategy

I built a content matrix across 4 categories with strategic hooks for each audience level.
Mapped 13 topics from absolute beginner to intermediate, then scripted each with a controversy hook that challenges what people think they know.
Prioritized platform-specific formats: TikTok for discovery, YouTube Shorts for depth, Instagram Reels for community.
Every video was designed to make someone stop scrolling and think.

03 The Result

Delivered 13 short-form videos spanning educational deep dives, relatable humor, and myth-busting reveals.
Each script included platform optimization and specific hooks like 'Most people think crypto is anonymous.
They're completely wrong.' Created a repeatable system with priority rankings and format references.
The client now has a content engine, not just random posts.

Good content doesn't just inform. It changes what people believe.

★ Case study 04 · SEO Content Strategy

Grew a Beauty Creator Account to 65K Monthly Views in 90 Days

One follower. Zero following. 65,000 people watching every month.

65K

monthly views

follower start

-week brand interest

How it went down

01 The Challenge

Starting a creator account from absolute zero is brutal.
Most beauty content drowns in an ocean of sameness.
The algorithm doesn't care about your effort.
It cares about watch time, retention, and whether people actually click your links.

02 The Strategy

I built a content system around one insight: people don't want more products, they want fewer bad purchases.
I positioned every piece as anti-waste, pro-results.
Tested hooks in the first 3 seconds.
Optimized for saves and shares, not just likes.

03 The Result

65,000 monthly views with a single follower and zero follows.
The account became a discovery engine, not a popularity contest.
Content ranks in search.
People find it when they need it.

Algorithms reward clarity, not clout.

★ Case study 05 · Content Strategy

1.7M Views From a Hair Tutorial That Nobody Asked For

I posted cornrow content in a saturated niche. It hit different.

1.7M

views

0.45%

engagement rate

$8.4K

in contracts

How it went down

01 The Challenge

The hair tutorial space is drowning in content.
Everyone posts the same angles, same captions, same energy.
Most creators get 2,000 views if they're lucky.
I needed to break through noise so thick you could braid it.

02 The Strategy

I studied what actually stopped scrolls in this niche.
Not what got likes.
What made thumbs freeze.
I built the content around seasonal urgency (January hairstyles) and visual variety (four distinct styles in one carousel).

03 The Result

1.7 million views in 34 days.
7,623 likes with a 0.45% engagement rate that crushed industry benchmarks.
340 comments asking for tutorials.
1,170 shares that extended organic reach into demographics I hadn't even targeted.

Saturated niches don't need different content. They need better strategy.

★ Case study 06 · Content Strategy

Grew a TikTok Account to 1.3k followers and 8,472 Likes With Zero Ad Spend

Most people post and pray. I built a content system that actually converts.

1,346

followers

8,472

total likes

6.3%

engagement rate

How it went down

01 The Challenge

The account was stuck at 200 followers for months.
Content was inconsistent.
No strategy, just random posts hoping something would stick.
Every video felt like shouting into the void while competitors racked up thousands of engaged followers.

02 The Strategy

I audited the top 50 performing accounts in the niche.
Identified 3 content pillars that actually drove engagement.
Built a 30-day content calendar around pain points, not vanity metrics.
Then I optimized posting times based on when the target audience was actually scrolling.

03 The Result

Grew from 200 to 1,346 followers in 90 days.
Generated 8,472 likes across strategic content.
Average engagement rate hit 6.3%, crushing the industry standard of 2.4%.
The account now pulls in 15-20 qualified leads per week without spending a dollar on ads.

Consistency without strategy is just noise. Strategy without consistency is just theory.

★ Case study 07 · SEO Strategy

Built a Content Strategy That Turned Privacy Paranoia Into 847% Traffic Growth

Most crypto sites chase hype. I chased search intent nobody else saw.

847%

organic traffic increase

first-page rankings

64%

of total traffic from SEO

The receipts

Built a Content Strategy That Turned Privacy Paranoia Into 847% Traffic Growth

How it went down

01 The Challenge

MoneroTube had zero organic visibility in a niche drowning in noise.
Every competitor was writing the same surface-level garbage about privacy coins.
The site was invisible to the exact audience that needed it most: people actually searching for censorship-resistant video platforms.
Without search traffic, they were burning ad budget just to stay alive.

02 The Strategy

I didn't start with keywords.
I started with user pain points that competitors ignored completely.
Mapped 127 search queries around video censorship, crypto privacy, and decentralized platforms that had commercial intent but zero quality content.
Built a 90-day content calendar targeting information gaps, not keyword volume.

03 The Result

Organic traffic jumped 847% in 4 months.
Search visibility went from page 6 obscurity to first-page rankings for 23 commercial intent keywords.
The content strategy I built now drives 64% of their total traffic without spending a dollar on ads.
They stopped hemorrhaging budget on paid acquisition because I gave them an asset that actually compounds.

The best SEO strategies don't chase what everyone sees. They find what everyone missed.

★ Case study 08 · Content Strategy

Built a 7-Day Content Machine That Actually Ships

Most content plans die in Google Docs. This one had 23 pieces ready to publish.

content pieces mapped

platform distribution plan

-day ready-to-ship calendar

The receipts

Built a 7-Day Content Machine That Actually Ships

How it went down

01 The Challenge

MoneroTube had zero content infrastructure.
No publishing calendar.
No distribution system.
No way to consistently show up where their audience actually lived.

02 The Strategy

I built a complete Week 1 execution system from scratch.
Mapped 23 content pieces across 6 platforms with exact publish dates and distribution channels.
Created templates so the team could replicate this every single week without me.
Then tied every piece back to measurable growth metrics so we'd know what actually worked.

03 The Result

Delivered a plug-and-play content system covering Twitter threads, YouTube scripts, blog posts, and community updates.
The team went from 'what do we post?' to having 7 days of content ready to execute in 48 hours.
Built it so Week 2 would take half the time.
Week 3, a quarter.

Strategy without execution is just expensive daydreaming.

How I can help

Ways to work together.

What I can take off your plate as a SEO Content Strategist .

01Start here

SEO Content Strategy

I build content systems that rank, convert, and compound without ad spend.

Content gap analysis and keyword research for commercial intent
Multi-platform content calendars with SEO optimization baked in
Repeatable systems that turn one idea into 7+ pieces of ranked content

If this is youWeb3 projects, fintech brands, and creators who need organic growth that actually lasts.

Content Team Building & Management

I recruit, train, and manage content teams that ship on deadline with zero confusion.

Team structure and role definition for content operations
Cross-functional coordination between creators, designers, and strategists
Systems that turn 'what do we post?' into plug-and-play execution

If this is youFounders scaling past solo content creation who need a team that actually works.

Launch Content Planning

I plan and execute multi-platform launch content that ships on time, every time.

17+ pieces of coordinated content across platforms in 72 hours
Platform-specific optimization with hooks, formats, and timing nailed down
Clear ownership so every team member knows what to create and when to ship

If this is youProduct launches, rebrand rollouts, and campaigns that can't afford to miss the window.

My story

A little about me.

projects shipped

I'm an SEO Content Strategist who enjoys crafting systems that drive growth on social media platforms. Not the kind of growth that needs constant feeding. The kind that builds momentum, ranks in search, and turns strangers into buyers while you're asleep.

I've turned crypto confusion into 13 viral videos, grown a beauty account to 65K monthly views with one follower, and built content strategies that drove 847% traffic growth without ad spend. I don't do random posts. I build engines that compound.

How I work

Simple. Fast. Sharp.

Audit & Strategy

I dig into your current content, audience data, and competitors. Then I map out exactly what to create, where it ranks, and how it converts.

Build the System

I create your content calendar, SEO framework, and team workflows. Everything's documented so Week 2 takes half the time, Week 3 takes a quarter.

Execute & Optimize

I manage execution, track what's working, and refine the system. You get content that compounds, not just posts that disappear.

Let's talk

Ready to get started?

Tell me what you're working on and where it's stuck. I'll get back to you with how to move it forward.

✉ Email me →LinkedIn