My story
A little about me.
6
projects shipped
I'm Priya — a content strategist and copywriter who turns words into pipelines. Every project below has revenue attached to it.
Back to PortfollyMeBack
Demo portfolio — content is illustrative. Yours is built from your real work.
Create yours freeContent Strategist · B2B & SaaS
Words that sell while you sleep.
Content strategy, email, launch copy, LinkedIn — built to generate leads and revenue, not just likes. The numbers below are real outcomes.
0
Monthly visitors from one content engine
$0
Launch revenue in 7 days
0
Email open rate (industry avg: 21%)
0
LinkedIn impressions for one founder
Selected work
I'd rather show you than tell you.
Each case below tells the full story: the problem, what I did, and the result.
★ Case study 01 · Content Strategy
Content Strategy: 0 to 50K Monthly Visitors
Content Strategy: 0 to 50K Monthly Visitors
Built an audience from scratch using strategic content. Content strategy that drove massive organic growth and $200K in revenue.
The receipts
How it went down
01 The Challenge
- The B2B SaaS startup had zero online presence.
- No blog, no audience, no organic traffic.
- They were spending $80K monthly on ads with mediocre results.
- Competitors dominated search results.
02 The Strategy
- I created a content strategy targeting high-intent keywords their competitors ignored.
- Wrote 40 in-depth articles solving real problems their audience faced.
- Optimized every piece for SEO and conversion.
- Created lead magnets that captured emails.
03 The Result
- Organic traffic went from 0 to 50K monthly visitors in 8 months.
- Content generated 2,400 qualified leads.
- Drove $200K in revenue directly attributed to content.
- Reduced ad spend by 60% while maintaining lead volume.
Content isn't about writing. It's about solving problems at scale and building trust before the sale.
★ Case study 02 · Email Marketing
Email Campaign: 42% Open Rate, $340K Revenue
Email Campaign: 42% Open Rate, $340K Revenue
Wrote emails that people actually wanted to read. Email sequence that turned cold subscribers into paying customers.
The receipts
How it went down
01 The Challenge
- The e-commerce brand had 80K email subscribers but 8% open rates.
- Their emails were ignored.
- They were leaving $500K+ on the table.
- Previous email campaigns felt spammy and generic.
02 The Strategy
- I rewrote their entire email strategy.
- Segmented the list by behavior and interests.
- Created personalized sequences for each segment.
- Wrote subject lines that sparked curiosity without being clickbait.
03 The Result
- Open rates jumped from 8% to 42% (425% increase).
- Click rates went from 1.2% to 18%.
- Generated $340K in revenue in 3 months.
- Unsubscribe rate dropped from 2.1% to 0.3%.
Email works when you treat people like humans, not database entries. Write like you're talking to a friend.
★ Case study 03 · Product Launch
Product Launch: $890K in 7 Days
Product Launch: $890K in 7 Days
Wrote the launch campaign that broke company records. Launch strategy and copy that generated nearly $1M in one week.
The receipts
How it went down
01 The Challenge
- The online course creator was launching their biggest product yet.
- They had 30K email subscribers but previous launches only did $150K.
- They needed this launch to hit $500K to fund the next year.
- The product was great but their messaging wasn't connecting.
02 The Strategy
- I created a 10-day launch sequence that built anticipation and desire.
- Started with a free training series that delivered massive value upfront.
- Used storytelling to show transformation, not just features.
- Added urgency with limited-time bonuses.
03 The Result
- Generated $890K in 7 days (578% above their previous best).
- Converted 18% of the email list into customers.
- Sold out the first tier in 4 hours.
- Got 200+ testimonials from happy customers.
Great launches aren't about hype. They're about building genuine desire and making the decision easy.
★ Case study 04 · Website Copy
Website Copy: 67% Increase in Conversions
Website Copy: 67% Increase in Conversions
Rewrote website copy that turned visitors into customers. Copy overhaul that dramatically improved conversion rates across the site.
The receipts
How it went down
01 The Challenge
- The SaaS company had great traffic but terrible conversion rates.
- Their website copy was full of jargon and vague benefits.
- Visitors were confused about what the product actually did.
- Conversion rate was stuck at 2.1%.
02 The Strategy
- I rewrote every page with clarity as the priority.
- Started with customer research - interviewed 30 users to understand their language and pain points.
- Rewrote headlines to state benefits clearly.
- Simplified the value proposition to one sentence.
03 The Result
- Conversion rate increased from 2.1% to 3.5% (67% increase).
- With the same traffic, they went from 420 to 700 signups monthly.
- Revenue increased $120K monthly.
- Bounce rate dropped 34%.
Website copy isn't about sounding smart. It's about being so clear that a confused visitor becomes a confident customer.
★ Case study 05 · Case Studies
Case Studies: 3x More Sales Calls Booked
Case Studies: 3x More Sales Calls Booked
Wrote case studies that became the sales team's secret weapon. Customer stories that proved value and closed deals.
The receipts
How it went down
01 The Challenge
- The B2B software company had happy customers but couldn't prove ROI to prospects.
- Sales calls were full of 'sounds good, but...' objections.
- Close rate was 12%.
- They needed proof that their product actually worked.
02 The Strategy
- I interviewed 10 successful customers and wrote detailed case studies.
- Focused on specific numbers and outcomes, not vague praise.
- Structured each story as: problem → solution → results.
- Added quotes that addressed common objections.
03 The Result
- Sales calls booked increased 3x - prospects were reaching out after reading case studies.
- Close rate jumped from 12% to 31%.
- Sales cycle shortened by 40% - case studies answered objections before the call.
- Revenue increased $400K in 6 months.
Case studies aren't marketing fluff. They're proof. And proof is what turns skeptics into customers.
★ Case study 06 · LinkedIn
LinkedIn Strategy: 2M Impressions, 15K Followers
LinkedIn Strategy: 2M Impressions, 15K Followers
Built a personal brand that became a lead generation machine. Content strategy that turned LinkedIn into the company's #1 lead source.
The receipts
How it went down
01 The Challenge
- The founder had 800 LinkedIn followers and posted occasionally.
- Their content got 20 likes on a good day.
- Meanwhile, competitors were building massive audiences and generating leads organically.
- They were invisible in their industry.
02 The Strategy
- I created a LinkedIn content strategy focused on valuable insights, not self-promotion.
- Posted 5x per week with a mix of lessons learned, industry observations, and contrarian takes.
- Used storytelling and specific examples instead of generic advice.
- Engaged authentically with others' content.
03 The Result
- Grew from 800 to 15K followers in 9 months.
- Content reached 2M+ impressions.
- Generated 400+ qualified leads directly from LinkedIn.
- Closed $280K in deals from inbound LinkedIn leads.
LinkedIn isn't about posting for the sake of posting. It's about teaching what you know and building trust at scale.
How I can help
Ways to work together.
What I can take off your plate as a Content Strategist & Copywriter.
01Start here
Content engine
A content system that compounds into traffic and leads.
- Keyword & audience research
- Editorial calendar + briefs
- SEO-optimized articles, done for you
If this is youCompanies tired of paying for every single click.
02
Launch copy
Emails and pages that turn a launch into a payday.
- Launch sequence strategy
- Sales page + email copy
- A/B test variants included
If this is youFounders sitting on a product that deserves a bigger splash.
03
Founder brand
Become the name people think of in your niche.
- LinkedIn content strategy
- 5 posts per week, ghostwritten
- Engagement playbook
If this is youExecutives who know they should post but never do.
What people say
Don't take my word for it.
★★★★★
“Priya's launch copy did $890K in a week. We'd budgeted for a quarter of that.”
TRTomás Rivera
Founder, course creator
Founder, course creator
★★★★★
“From 0 to 50K monthly visitors in under a year. Our content now outperforms our paid channels.”
HLHannah Lee
CMO, B2B SaaS
CMO, B2B SaaS
★★★★★
“She took me from 800 followers to 15K and $280K in inbound deals. I just approve the posts.”
VAVictor Adeyemi
Founder, dev agency
Founder, dev agency
How I work
Simple. Fast. Sharp.
01
Tell me the problem
We start with a short call or message about what you need and when you need it.
02
I do the work
You get progress updates as I go — no chasing, no surprises.
03
You get results
Delivered, revised until you're happy, and documented so it keeps working.
Let's talk
Ready to get started?
Tell me what you're working on and where it's stuck. I'll get back to you with how to move it forward.